While the U.S. has set formidable goals around cutting oil consumption and reducing greenhouse gas emissions, these will likely remain out of reach as long as we continue our romance with big, powerful cars, says John Heywood. This unshakeable passion, alongside the well-established habit of petroleum use, and the expanding consumption of private vehicles in developing nations, foretells a major crisis in sustainable mobility. Although we’ve known for years this was coming, says Heywood, “We seem to be stuck.” He is leading efforts at MIT to develop strategies for moving forward — identifying the “grand challenges and opportunities” that might bring real transformation to our transportation system.
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